Licensors, big and small are now looking beyond traditional brick-and-mortar to e-commerce and mobile commerce to reach fans, not only with exclusive merchandise, but with exclusive content as well.
Cherokee Global Brands has launched its new California-inspired brand Point Cove in Reliance Trends stores across India.
GameStop, the new owner of online collectibles retailer ThinkGeek, will open a new concept retail store focused entirely on collectibles this fall.
Ree Drummond, creator of "The Pioneer Woman" blog and Food Network host, has launched a collection of modern country housewares exclusively at Walmart.
Menswear retail brand Britches of Georgetowne is planning its return in a new partnership with Stephan Wayne, chairman of Stephan Wayne & Associates and Bum Equipment.
Xcel Brands has entered into a strategic partnership with Hudson's Bay and Lord & Taylor for three of its brands and an additional exclusive brand targeting Millennials.
Carroll Shelby Licensing and Shelby American have opened a series of mod shops and Carroll Shelby’s Store locations around the world.
The product line for Star Wars: The Force Awakens will be revealed in a first-of-its-kind live global toy "unboxing" event that will unfold over 18 hours in 15 cities and 12 countries.
With August marking the ramp-up of hurricane season, Toys 'R' Us is once again partnering with Save the Children.
Nine West Holdings has acquired the business operations of Sherson Group, which include exclusive rights to the Nine West, Anne Klein and Easy Spirit in Canada.
Sycamore Partners has agreed to acquire Belk, the largest family-owned and operated fashion department store in the U.S.
Disney Consumer Products and Marvel have launched an annual national campaign aimed at taking the Marvel brand to new heights–Marvel Super Hero September.
Lionsgate has teamed up Sony DADC's relentlessGENERATOR to launch an official e-commerce destination for the Netflix series, "Orange is the New Black."
Activision Publishing's “Skylanders Trap Team" has officially launched at major retailers across the U.S.
Tomy, the global master toy partner for SEGA's Sonic the Hedgehog, has launched the all-new Sonic Boom toy line exclusively available at Toys ‘R’ Us.
Auto event brand Monster Jam has released a host of new toy offerings, continued its program at Lowe's and added new trucks to its mobile game.
Hudson’s Bay Company has appointed former Toys 'R' Us chairman and CEO and retail veteran Gerald Storch as chief executive officer, effective Jan. 6.
Beanstalk has signed on to help fashion retailer The Limited build its brand beyond its namesake retail stores with a host of licensed brand extensions.
Hot Topic has unveiled a limited edition fashion collection inspired by the upcoming Walt Disney Studios live-action film Cinderella, in theaters March 13.
Lauren Conrad has unveiled an exclusive Cinderella-themed collection at Kohl’s for her eponymous fashion line, LC Lauren Conrad, based on the upcoming Disney film.
Specialty retailer The Wet Seal has been purchased at auction by an affiliate of private equity investment firm Versa Capital Holdings.
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