Licensors, big and small are now looking beyond traditional brick-and-mortar to e-commerce and mobile commerce to reach fans, not only with exclusive merchandise, but with exclusive content as well.
U.S. teen retailer Aeropostale is expanding throughout Asia with new licensing agreements in India and Indonesia.
7-Eleven has teamed with Mondelēz International's Sour Patch Kids candy brand to introduce the new Slurpee flavor, Sour Patch Watermelon.
My Gym Children’s Fitness Center is launching a new promotion for Abena North America's Bambo Nature eco-friendly diapers at its locations across the U.S.
Toys ‘R’ Us unveiled its lineup of exclusive merchandise for Comic-Con, which takes place July 9-12 in San Diego, Calif.
Leading international food retailers Delhaize Group and Royal Ahold are merging.
Consumer goods company Li & Fung Trading announced a partnership with two of China’s largest retail groups: Shanghai Bailian Group and Beijing Wangfujing Department Store.
CVS Health has acquired Target's pharmacy and clinic businesses and will operate the pharmacies under CVS branding in a store-within-a-store format.
DreamWorks Animation has partnered with Walmart for a robust, multi-category direct-to-retail licensing program featuring the characters of Shrek, Madagascar and How to Train Your Dragon.
Saban Brands is expanding the Paul Frank brand in China through a strategic, long-term licensing agreement with Grand Union International Trading Company.
70 percent of parents in the U.S. are familiar with Interactive Gaming Toys and are increasingly seeing the toys as positive investments.
Preschool network Sprout has developed its own kids' tablet that will debut exclusively at Walmart in the U.S. this October.
Nickelodeon is partnering with Toys 'R' Us for an exclusive marketing program and in-store experience for the upcoming movie, The SpongeBob Movie: Sponge Out of Water.
Electronics retailer RadioShack has filed for bankruptcy and signed a tentative agreement to sell between 1,500 and 2,400 of its 4,000 U.S. stores to Sprint.
Crayola has teamed with Bloomingdale’s for the new I Am Color campaign that includes fashion collaborations, window displays and in-store events.
Toys 'R' Us has named Reg McLay as senior vice president of its Babies 'R' Us business, effective March 30.
Overstock.com is collaborating with recording artist and reality TV star Bret Michaels for a curated e-store and branded products.
Sixteen new licensees for Shopkins, ABG takes on the Michael Jackson brand and dELIA*s plot its return … these are the stories that shaped the week of April 27.
Accessories Innovations is ready for the back-to-school season with themed backpacks for Nickelodeon, Hasbro, Disney and Mattel.
Disney Consumer Products has unveiled a full lineup of back-to-school items featuring top Disney, Pixar, Marvel and Star Wars characters.
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