European sports brands such as FIFA, the Tour de France and Manchester United are taking a focused yet wide reaching approach to licensing strategies.
More than 157 million Americans will celebrate Halloween this year, according to National Retail Federation’s Halloween Consumer Spending Survey, conducted by Prosper Insights & Analytics.
Characters from Minions and Star Wars will be top costume choices this Halloween, according to the National Retail Federation's annual survey.
Classic character Garfield is traveling the globe with new promotions and merchandise in China, Japan, Brazil and a host of other regions around the world.
The average family with children in grades K-12 has completed just half (50.4 percent) of their back-to-school shopping, according to the National Retail Federation.
A recent study by the NPD Group found that Hispanic Americans have unique shopping habits and make distinct purchases.
The National Retail Federation has modified its retail sales forecast for 2015 in response to unexpected slow growth during the first half of the year.
According to the National Retail Federation’s Back-to-School Spending survey, after spending more on school supplies and electronics in 2014, parents will head into the coming school year with a more measured eye to purchases.
Blueprint, the brand consultancy division of global brand extension agency Beanstalk, has debuted the new Brand Extension Indicator.
LIMA is partnering with global safety science company UL to provide itsmembers with savings on product testing and consulting services.
A panel of top merchants and brand experts from Toys 'R' Us, Hot Topic and other companies will kick off Licensing Expo in June with the Executive Keynote Panel.
The British toy market increased 4.4 percent in 2014, the best result since 2010 when toy sales were up 8 percent.
Super Bowl XLIX will draw an estimated 184 million viewers this year, according to the National Retail Federation.
Total spending is expected to reach $18.9 billion, a five-year high, this Valentine’s Day, according to the National Retail Federation.
Here’s a breakdown of 15 trends to watch this year–five licensors, five categories and five properties.
The average person celebrating Christmas, Kwanza and/or Hanukah this year will spend $804.42, up nearly 5 percent over last year’s actual $767.27.
Here’s a breakdown of 15 trends to watch this year– five licensors, five categories and five properties.
Disney’s Frozen and Nickelodeon's Teenage Mutant Ninja Turtle characters will come to life this Halloween as some of the year's top costumes.
After a long winter and just in time for the St. Patrick’s Day holiday, consumers are looking for reasons to hit the stores, says the latest survey from the National Retail Federation.
More consumers plan to wait until Thanksgiving weekend to start their holiday shopping, and will go online to purchase gifts when they do according to the NPD Group.
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