European sports brands such as FIFA, the Tour de France and Manchester United are taking a focused yet wide reaching approach to licensing strategies.
In honor the 15th anniversary of the classic character Olivia, DreamWorks Animation has teamed with Gymboree to launch an exclusive line of clothing and accessories.
Retail marketing company TCC has partnered with the WWRD Group to launch a range of kitchen products featuring celebrity chef Gordon Ramsay.
Nickelodeon and Viacom Consumer Products has entered a partnership with U.K. toy retailer The Entertainer for an exclusive range of Nickelodeon products.
More than 157 million Americans will celebrate Halloween this year, according to National Retail Federation’s Halloween Consumer Spending Survey, conducted by Prosper Insights & Analytics.
Disney Consumer Products is kicking off the second annual Marvel Super Hero September campaign with a host of new product launches and activities for fans.
Gap has debuted its fourth exclusive menswear collection designed by GQ's four Best New Menswear Designers in America for 2015.
Feld Entertainment and Australia retailer Big W have teamed up to bring an exclusive Monster Jam retail promotion to stores across Australia.
2014 One to Watch finalist Ice by Numbers has signed a major retail deal with Hobby Lobby to bring its line to more than 600 stores across the U.S.
Animal Planet's fifth annual R.O.A.R. (Reach Out. Act. Respond.) matching campaign has begun with seven organizations competing for matching contributions.
DreamWorks Animation is taking an innovative, new approach to loyalty programs thanks to a new strategy spearheaded by Brian Schwartz, head of global licensing and licensing partnerships, DWA.
Target has announced a number of new initiatives for the holiday season centered on guest-friendly services–including exclusive products.
Babies ‘R’ Us will help parents celebrate their little ones’ very first holiday season with a special series of “Baby’s First Christmas” in-store events.
Specialty retailer Francesca's Holdings has named specialty retailing veteran Michael W. Barnes as chairman, president and chief executive officer.
Target has unveiled its latest design partnership for spring with resort wear brand Lilly Pulitzer.
The British toy market increased 4.4 percent in 2014, the best result since 2010 when toy sales were up 8 percent.
Women in Toys will recognize Ann Kearns of Sesame Workshop with its Lifetime Achievement Award and Eva Lorenz of Amazon as the Retailer of the Year.
Colette in Paris, France, will be the first retail partner to launch Nickelodeon & Viacom Consumer Products' new fashion collection, SpongeBob by Beatrix Ong.
A panel of top merchants and brand experts from Toys 'R' Us, Hot Topic and other companies will kick off Licensing Expo in June with the Executive Keynote Panel.
Sunrise Brands has sold its North American license for the Superdry retail brand to Superdry’s parent company, SuperGroup.
Cherokee Global Brands has teamed with Sears Canada to bring the Liz Lange maternity and sportswear brand to Canada.
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