C3 Cooks Up Jason Santos Herb Kits

Buzzy Seeds on board to bolster celebrity chef’s brand with at-home grow kits.

C3 Entertainment has tapped licensee Buzzy Seeds for a line do-it-yourself grow kits based on celebrity chef Jason Santos’ brand.

The grow kits will feature multiple herbs and vegetables in ceramic planters. The kits will also come with recipes and cooking tips from Santos.

Santos was a finalist on Fox’s cooking show “Hell’s Kitchen” and regularly appears on CBS’ “The Talk,” He owns two restaurants in Boston, Mass.–Abby Lane Boston and Back Bay Harry’s.

“Many people love the idea of growing fresh herbs and vegetables,” says Kees Wurth, chief executive officer, Buzzy Seeds. “Buzzy’s grow kits are easy-to-use and include everything needed to grow fresh flowers, herbs and vegetables. Having Chef Santos create tasty pairings of seeds means you can add top quality chef inspired taste to your home-cooked meals.”

The line of Jason Santos grow kits will be available next spring in major retailers across the U.S.

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