The Boy Scouts of America continue to build their licensing clout with new products ranging from a special edition rifle to bug repellent.
In honor of the 75th anniversary of the Philmont Scout Ranch in Cimarron, N.M., Henry has developed a special edition Frontier Lever rifle that features iconography from the classic Scout camp including the ranch’s Black Bull logo and a rendering of the Tooth of Time mountain. The Henry Frontier Lever Special Edition Philmont rifle is now available at Henry retailers nationwide.
Other newly released products include Be Prepared insect repellent from Bug Band which will be available online this March and at retail in 2014; and new activity paper and stickers from It Takes Two.
The BSA has also signed a series of new licensees including Corporate Identity for apparel, gifts and novelties; F. L. Enterprises for apparel and accessories; Gear Up Apparel for apparel and accessories; N.I.K. Printing & Design for apparel; and Spiders Promotions for apparel, accessories and housewares.