Annual licensing show grows Retail Mentoring Progamme with CPD accreditation.
Brand Licensing Europe has announced that it has received official accreditation from the Continuing Professional Development Certification Service for its Retail Mentoring Programme.
CPD is “the term used to describe the learning activities professionals engage in to develop and enhance their abilities. It enables learning to become conscious and proactive, rather than passive and reactive.”
Run as part of BLE, which is organized by UBM and sponsored by the International Licensing Industry Merchandisers’ Association, the Retail Mentoring Programme is designed to give buying and merchandising professionals a deeper understanding of the licensing industry. Delegate numbers for the eight-month program doubled in 2016 with 61 retailers participating, including participants from Argos, Asda, Halfords and Clarie’s Accessories, among others.
“Supporting young licensing professionals is key to the development of BLE,” says Anna Knight, brand director, BLE. “The additional formal CPD accreditation that our delegates will receive this year will enhance their CVs and give them the confidence to engage even more successfully within the licensing industry. We’re delighted to be able to provide such a course and thank all of the brand owners who support the program, without whom it simply wouldn’t be the learning opportunity that it is.”
This year’s program will welcome retailers from a range of categories including apparel, gift, gaming, health and beauty, food, homewares, stationery and toys.
Retailers can apply to be part of the program here.
Retail Mentoring Programme delegates will get a place at the Licensing Essentials Course, organized by LIMA; a chance to judge the product categories at the Licensing Awards, organized by Max Publishing; and a place at the program’s closing conference and access to the Retail Lounge at BLE, which takes place Oct. 10-12 at London’s Olympia.
Mentees will also benefit from a full day with a licensor to help them understand licensing from the brand owner side, as well as receive tips on how to work effectively with some of the world’s best known properties and agents.