The creators of the blog “Snob Essentials” have partnered with Artisan House to create their debut handbag collection, which will be available exclusively on HSN beginning May 15.
Global brand extension agency Beanstalk brought the two parties together.
Designed by the bloggers, Tina Craig and Kelly Cook, the Snob Essentials line is comprised of eight designs.
Craig and Cook will appear live on HSN on May 15 during “The List” to unveil their collection.
“Snob Essentials handbags will fill an underserved need by offering consumers fashion accessories developed with high-quality, sophisticated, functional designs and great-looking details at more affordable price points,” says Allison Ames, president, Beanstalk.” “Ranging from $68 to $98, the collection will offer every woman the essential items she needs to build her wardrobe at a price she can afford.”