Atlantyca Entertainment and So.di.co. have launched a line of children’s beauty products based on the Geronimo Stilton book series and TV show, as well as other Thea Sisters brands.
The first products to be launched in stores throughout Europe include gels, shampoos, body cream, hair gels and soaps with dispensers, toothpaste, toothbrushes, oral travel kits, eau de toilette and sun protection.
In November, So.di.co. will launch the Geronimo Stilton Kingdom of Fantasy scented perfume in Italy as well, following the release of the newest Kingdom of Fantasy book, Grande Ritorno nel Regno della Fantasia, published by Edizioni Piemme. The perfume will complete the first series of a line of children’s beauty products to be released for the Atlantyca brand.
More products will roll out throughout the year and in additional cities including San Marino, Vatican City, Monaco, Switzerland, Norway, Iceland, Croatia, Bosnia, Serbia, Montenegro, Macedonia, Lebanon, Albania, Russia, Ukraine, Kazakhstan, Uzbekistan, Caucasian Republics, Azerbaijan, Georgia, Armenia, Mexico, Jordan, Turkey, United Arab Emirates, Saudi Arabia and Egypt.