Apple, Fox Plan Movie Deal

Apple Inc. and Twentieth Century Fox are set to announce a deal that will allow consumers to rent movies through Apple’s digital iTunes Store.

The agreement will allow rentals of Fox’s latest DVD releases by downloading a copy from the online iTunes store for a limited time.

Some studios already work with iTunes to enable consumers to purchase movies. This includes Walt Disney, which allows its current titles to be bought online, as well as Paramount, MGM, and Lionsgate, which sell their back library titles.

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