AGP Expands Care Bears Footwear

American Greetings Properties and MediaLink, AGP’s licensing agent in Taiwan, have launched a new line of Care Bears-branded women’s footwear with Hong Ruim Ann’s Boutique Enterprise.

The co-branded women’s shoe collection was initially launched last October, and has proven to be a hit with women across the Taiwanese market. The line includes boots, athletic shoes, casual shoes, dress shoes, sandals and slippers, now featuring new designs.

The adult footwear line is currently available at Hong Ruim Ann’s Boutique stores, as well as other specialty and independent stores across Taiwan.

“We are thrilled to be expanding our Care Bears adult program in Taiwan with Hong Ruim Ann’s Boutique,” says Carla Silva, vice president of global licensing, AGP. “Ann’s has exclusively partnered with us to create a fashion-forward footwear line that Care Bears fans in Taiwan are sure to love.”

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