NFL x Jeff Hamilton Outerwear Collection Debuts at PROJECT Las Vegas

Global fashion industry connector, Informa Markets Fashion, organizer of PROJECT, MAGIC and SOURCING at MAGIC Las Vegas, have announced the debut of NFL x Jeff Hamilton, an NFL club-themed outerwear collection designed by Jeff Hamilton, at PROJECT Las Vegas from Aug. 8 – 10 at the Las Vegas Convention center.  

The launch of vegan leather patchwork jackets will be showcased to retailers and all attendees at the bi-annual event.  

"Collaboration is at the heart of the NFL and what better way to enhance our fan apparel offerings than to collaborate with one of the world's most recognized jacket designers, Jeff Hamilton," says Ryan Samuelson, vice president, consumer products, NFL. "The NFL x Jeff Hamilton collection represents a special opportunity for fans to get their hands on a piece of NFL merchandise that will be a staple in their wardrobe for years to come and we are excited to unveil the collection at one of the largest fashion market events." 

In addition to the collection launch, NFL x Jeff Hamilton will also be the official sponsor for the PROJECT Party taking place at Jewel Night Club on Aug. 8, kicking off the first show day for PROJECT Las Vegas. “We are thrilled to work with the NFL x Jeff Hamilton collaboration and for them to sponsor the PROJECT party,” says Kelly Helfman, president, Informa Markets Fashion. “PROJECT brings together culturally relevant partners, brands and media, the NFL x Jeff Hamilton is a perfect fit for our PROJECT community.”  

The venue will highlight the collection throughout, providing the backdrop for musical guests who will take the stage during the event. 

"I have designed jackets for over 40 years, and I am excited to partner with the NFL to continue sharing my passion for creating distinctive leather jackets with football fans all over the world," says Jeff Hamilton, fashion designer. "The NFL x Jeff Hamilton collection will feature some of my best designs incorporating NFL team themes, colors and logos, resulting in the ultimate selection of fan apparel."  

PROJECT Las Vegas represents men’s and women’s contemporary apparel, footwear and accessories with brands exhibiting from Levi’s, Polo Ralph Lauren, Inmigo Clothing, Hudson Jeans, Pas Une Marque, Calvin Klein, Dolce Vita, LOCI, Amuse Society, Johnny Was Bishop + Young, Joe’s Jeans, Sam Edelman and Frye.  

In addition, this August edition of PROJECT Las Vegas will present keynote speaker Katy Perry and a series of educational sessions and panels for all attendees lead by industry experts and professionals from Highsnobiety, Kelly Helfman, president of Informa Markets Fashion, Rivet and many more.