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Toys & Video Games

Playboy Covers to Appear in 2K Games' Mafia II

March 9, 2010

2K Games has teamed up with Playboy to feature more than 50 of the magazine's vintage covers and centerfolds in the upcoming game release Mafia II.

Mattel, Russ Introduce Barbie's Pets Line

March 9, 2010

A new range of plush featuring three of Barbie's pets will hit stores soon—licensed from Mattel under the Applause brand by Russ.

Chorion Taps AT New Media for Mr Men and Little Miss

March 9, 2010

The Mr Men and Little Miss brand is currently seeking third–party gaming deals worldwide through Chorion and newly appointed global interactive consultant AT New Media.

StinkyKids Taps Alexander Doll as Exclusive Licensee

March 8, 2010

The Alexander Doll Company, maker of Madame Alexander Dolls, was recently named exclusive manufacturer of StinkyKids' soft–bodied dolls.

Shaun White, Ubisoft Team for Skateboarding Game

March 8, 2010

Ubisoft is currently developing a skateboarding video game featuring two–time Olympic gold medalist Shaun White. The snowboarding star is also a professional skateboarder.

Jakks Pacific Promotes Berman to CEO

March 4, 2010

Stephen Berman, co–founder, president and chief operating officer of Jakks Pacific, was recently appointed to chief executive officer. He replaces Jack Friedman, who will be stepping down on April 1.

Sony Computer Entertainment Buys Media Molecule

March 4, 2010

Media Molecule, creator of LittleBigPlanet for Playstation 3, has been acquired by Sony Computer Entertainment. Financial terms of the deal were not disclosed.

LEGO, TT Games Extend Agreement Through 2016

March 4, 2010

Warner Bros. Home Entertainment Group has extended TT Games Publishing's video game development deal with LEGO Systems through 2016.

Limited-Edition Warhammer Steins Released

March 3, 2010

Taverncraft, a division of 3 Point Entertainment, has finalized a deal with Mythic Entertainment to produce limited–edition, stoneware Warhammer Online: Age of Reckoning ale steins for May 2010.

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